CUNA's Center for Personal Finance created the Desjardins program to recognize leadership within the credit union movement on behalf of financial literacy for all ages. The recognition program considers all activities supporting the personal finance education of members and nonmembers, including, but not limited to, face-to-face teaching using proprietary materials and curricula such as the NEFE High School Financial Planning Program® (HSFPP) as well as financial literacy leadership efforts.

Naming the award after Alphonse Desjardins emphasizes the movement's long-time commitment to youth. Besides founding the first credit unions in Canada and the U.S., Desjardins pioneered youth savings clubs and in-school "banks," known as caisses scolaires.

TCUL is now accepting entries for the 2013 award program and entries must be received no later than 5:00 pm on Thursday, Aug. 1, 2013.  Entries received after Aug. 1 will not be considered.  The entry timeline is June 2012 to June 2013.  Please send to:

Texas Credit Union League
Attention: Linda Webb-Mañon
4455 LBJ Freeway, Suite 1100
Farmers Branch, Texas 75244-5998

If you have any questions, please contact Mañon, vice president of PR and Communications, at (469) 385-6486 or (800) 442-5762, ext. 6486.  You may also e-mail lwebb-manon@tcul.coop.