Lending Series: Lending to the Small Business Owner in Today's Economy

Presenter: David L. Osburn, MBA, Osburn & Associates, LLC
Date: Tuesday, April 3, 2012
Time: 2:00 - 3:30 pm Central

Focus:
Dealing with small businesses has never been harder.  Credit unions’ risk is up and return is down.  Understanding how to work with and target market to this important niche has become paramount to the credit union’s success. 

This proactive webinar will cover vital aspects of small businesses and teach you to work more successfully with their owners/guarantors in today’s challenging economy.  The program will include an introduction to legal issues, entity structure, providing credit to small businesses, the psychology of working with business owners/guarantors, risk factors in today’s market, and how to target market services.

What You Will Learn

  • How to deal with small businesses
  • Introduction to small business legal issues, including entity structure
  • Providing credit to small businesses
  • How to deal with the business owner (a lesson in “psychology”)
  • Risk factors in today’s changing market
  • Target marketing the credit union’s services to small businesses/business owners

Who Should Sign Up?
This informative session is designed for all staff members who work with small businesses, including chief lending officers, commercial lenders, credit analysts, loan processors, documentation specialists, branch managers, and business development managers.

About the Presenter:
David Osburn is the founder and managing member of Osburn & Associates LLC, a Las Vegas-based business training and contract CFO firm that provides seminars for trade groups including financial institutions, CPAs, attorneys, credit managers, contractors, and business owners.  He also serves as a contract CFO for “green energy” firms, construction companies, and medical practitioners. 

David’s background encompasses over 27 years in banking, finance, and marketing.  He is an Adjunct Professor for Regis University, an accredited MBA program, and the College of Southern Nevada (CSN), and has taught college courses for over 26 years covering finance, accounting, economics, marketing, banking, business law, and management.  David earned an MBA in Finance/Marketing from Utah State University and a BS in Finance from Brigham Young University.  He is also a graduate of the University of Oklahoma National Commercial Lending School.

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